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MOHAVE COUNTY – After the crowds and chaos of the Black Friday sales, check out the small, local and independent businesses participating in Small Business Saturday (SBS), a day to celebrate small businesses and all they do for their communities. SBS is Saturday this year. According to the SBS Consumer Insights Survey, approximately 112 million people shopped with small business on SBS in 2016.

 

BBB is pleased to support SBS and offers the following tips:

Get involved. Many communities are hosting special events. Being involved shows you support the businesses that make your community unique. Find out what local events are happening in your area on the Small Business Saturday website or check with your local chamber or merchants’ association.

Do your research. Check out businesses ahead of time and find out what customers have to say at bbb.org.

Sign-up for email alerts. Many stores have Small Business Saturday specials for people who have signed up to receive their emails.

Check social media. Many small businesses will advertise their SBS sales via social media, so be sure to check your favorite small businesses on Twitter, Facebook, or Instagram. Use #ShopSmall to search for information or share plans with your friends.

Invite your friends and family. Turn this shopping event into a family/friend extravaganza! Visit your favorite local stores, try some new ones, get a head start on the holidays and enjoy time with loved ones.

Ask for gift receipts and save warranty information. A gift receipt can be tucked into a gift item or card so that the recipient can return or exchange a gift if it’s not right. Be sure to pass along any information about returns, exchanges, repairs, and warranties to the person who will use the item.

Share your experience with us! Take a selfie at your favorite small business. Share it on social media with the hashtags #BBB and #ShopSmall and tell the world why you love small businesses.

2016 #SmallBusinessSaturday Trends

Number of Small Businesses: There are 23 million small businesses in the country.

Overall Sales: An estimated 112 million consumers reported shopping at small businesses on Small Business Saturday, marking a 13 percent increase from 2015.

Engaging Others: 81 percent reported encouraging friends and family to shop or dine small, as well.

Local Support: Among those who shopped on Small Business Saturday, 32 percent reported attending a community event.

Social Media: November 1 through the 26th, there were nearly 250,000 social media posts combined on Facebook, Instagram and Twitter using #ShopSmall, #SmallBizSat and/or #DineSmall.

Awareness: 72 percent of U.S. consumers now know about Small Business Saturday.

Small Business Saturday was started by American Express, a Better Business Bureau (BBB) Accredited Business.

Source: Better Business Bureau, Lake Havasu City

 

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